"[11], On February 21, 2013, the Doritos logo was changed again,[12] and the advertising slogan "FOR THE BOLD" was adopted. Frequently you will not find the dimunitive form in the dictionary. [25] In late 2010, the taco flavor recipe that was used in the 1980s returned in a limited edition "retro" styled bag incorporating the original Doritos logo, and in early 2011 the company announced that this incarnation would remain in the permanent product line-up.[26]. [40] For Super Bowl XLIV, four ads were entered, and if three of the commercials sweep the top three positions in that year's Ad Meter contest, all of the creators would be awarded a total of $5 million, broken down as $1 million for first place, $600,000 for second and $400,000 for third, plus each maker would get an additional $1 million.[41]. New comments cannot be posted and votes cannot be cast. Doritos is more likely a contraction of the word "doraditos" (fried until a golden brown) or is derived from the verb "Dorar", which is almost synonimous with frying. [10] Grady attempted to admit into evidence a study by a former chemistry professor that calculated how best to safely swallow the chips. The responses you have gotten are most likely correct. It is also the namesake for its own line of potato chips. The first flavor was Toasted Corn, released in 1966, followed by Taco in 1967 and Nacho Cheese in 1972. According to Doritos, the vote was so close that just before the game the company decided to run two of the ads rather than just one. In the spring of 2011, a Tapatio hot sauce flavor was released. The "You Make It, We'll Play It" contest chose the winning advertisement that was transmitted on June 12, 2008. For a brief period in 2004, Doritos introduced new shape and form called "Rollitos", which were corn chips shaped into small tubes, like a regular triangular Dorito was "rolled" up. Fandom Apps Take your favorite fandoms with you and never miss a beat. [57] Flavors included Jalapeño Cheddar, Nacho Cheese and Zesty Ranch. I've often wondered about that, too. Your votes are greatly appreciated! [53][54], Current flavors of Doritos (as of November 2014) marketed in Canada are Nacho Cheese, Zesty Cheese, Cool Ranch, Spicy Nacho, Jalapeño Cheddar, Intense Pickle, Roulette (Nacho Cheese with 1 in 7 chips being hot) and Sweet Chili Heat. Brief stints of Jacked, Taco, Guacamole, Locos Nacho (taco and nacho), Locos Cool Ranch (taco and cool ranch) and Ketchup have been introduced with Guacamole lined to make a return in early 2015. [34], In 1998, Doritos cast former Miss USA Ali Landry in a new Super Bowl Commercial. [4] Other specialty flavors began to make their debut during the late 1980s. [27] In 2009, Doritos released some new flavors under the banner "Doritos Late Night": "Tacos at Midnight" and "Last Call Jalapeño Popper". Matthew McConaughey seems to have his priorities in order. So, I kinda cheated :), the link you procvided does give the answer!! vnu_content_id=1003936924&imw=Y the original, "Doritos Super Bowl XLIII Commercial: New Flavor Pitch", http://adland.tv/content/doritos-reveals-six-ads-competing-5-million-crash-super-bowl-xliv, "UK astronomers to broadcast adverts to aliens", "For the First Time-Ever 'The Colbert Report' Hits the Road – 'The Colbert Report: Dorito's Spicy Sweet Pennsylvania Primary Coverage From Chili-Delphi", "Taco Bell, Doritos teaming for ultimate junk food treat", "Doritos Unveils 56-Foot-Tall Vending Machine at South by Southwest to Debut Amped Up New Doritos JACKED Tortilla Chips", "Doritos launches first ever global campaign", "Doritos Loaded Nacho Cheese Breaded Cheese Snacks, 15 oz - Walmart.com", "Doritos Resmi Beredar di Indonesia, Ketahui Tempat Anda Bisa Beli", "Discontinued Doritos Flavors Too Beautiful For This World", Frito-Lay North America website for Doritos, https://en.wikipedia.org/w/index.php?title=Doritos&oldid=995938059, Articles with dead external links from June 2016, Short description is different from Wikidata, Wikipedia pages semi-protected against vandalism, All Wikipedia articles written in American English, Articles with unsourced statements from August 2020, Articles with unsourced statements from January 2020, Creative Commons Attribution-ShareAlike License. How unique is the name Doritos? He claimed that he would not use his show to plug Doritos, but plugged the chips during these claims. Dinamitas differs slightly in style than Rollitos. The executive making the presentation, eating the beer-flavored chips, ends up drunk on the chips and is down to his underwear and a tie by the end of the commercial. [3] National distribution of nacho cheese-flavored Doritos began in 1972, and were also a hit. Information and translations of Doritos in the most comprehensive … [49] It is said that corporate response showed little enthusiasm to the tortilla chip idea, but more marketing research led to the Doritos release. Shop Doritos Flamin' Hot Limon Flavored Tortilla Chips, 9.75 Oz and other Snack Foods at Amazon.com. Choose healthy snacks while you're working, and save the Doritos for later. For the Super Bowl XLIII as aired in Canada, Doritos aired the "Chip Hat" commercial [42] advertising their new "unidentified flavor" chip flavor that offers a prize of CDN $25,000 + 1% of all associated sales to someone that can both name, and create an ad for the new flavor. [7], According to Information Resources International, in 1993, Doritos earned $1.2 billion in retail sales, one-third of the total Frito-Lay sales for the year. Frito Lay, Doritos® Brand, Tapatio Hot Sauce Flavored Tortilla Chips, 9.75oz Bag (Pack of 3) 4.4 out of 5 stars 77. 3 doritos later... Close. Some seasons, every bag of Sabritas contains non-wrapped plastic and The term dorito is a contraction of Spanish doradito (little fried and golden thing), which is a diminutive of dorado (fried and golden thing). Box 660634, Dallas, Texas 75266. This is how the iconic Doritos (the word means “golden” in Spanish) crisps came to existence. Other ingredients vary across the flavored chip varieties. Another popular commercial from the group of finalist included an executive making a presentation to other executives on a new (fictional) Doritos flavor called "Doritos Beer", which, as the name implies, is beer-flavored Doritos, with each chip containing as much alcohol as an equivalent of a 16-oz. At around the same time, due to the popularity of Frito-Lay's Tostitos brand the unflavored Toasted Corn was briefly discontinued, then brought back. [30], The brand's marketing campaigns have included many television commercials featuring Avery Schreiber,[31] Jay Leno,[2] and Ali Landry,[32] as well as product placement in movies, such as Wayne's World. In 1995, Chester's Cheese Doritos were available for a limited time. ", "Taste Test: Mountain Dew "Quest" Doritos", "One Dorito In This Handful Could Melt Your Face", "Doritos Roulette: School warns parents not to give children crisps after pupil left struggling to breathe", "Thanks to the Web, the Scorekeeping on the Super Bowl has just begun", "Super Bowl boosts digital sales for Petty and others", "Doritos Super Bowl XLIII Commercial: Free Doritos! Rollitos flavors included Nacho Cheesier, Zesty Taco, Cooler Ranch and Queso Picante. In the 1960’s, a popular Mexican restaurant named Casa de Fritos in Disneyland got a tip from one of its vendors. The ad was such a success that Frito-Lay signed Landry, who became known as "The Doritos Girl," to a three-year contract. He made a deal with Alex Foods in 1964, the provider of many items for Casa de Fritos at Disneyland, a… According to his lawsuit, the shape and rigidity of the chips made them inherently dangerous. Doritos Taco is Back for a Limited Time! Doritos For The Bold. In 2008, the Taco Bell (complete with the brand name attached) flavor was temporarily re-released under the "Back by Popular Demand" label along with Four Cheese. The original product was made at the Casa de Fritos at Disneyland in Anaheim, California. [15], The original plain chips (Toasted Corn, a discontinued US variety as of 2019, but available in the UK branded as 'Lightly Salted') are made of ground corn (maize), vegetable oil, and salt. Out of 6,028,151 records in the U.S. Social Security Administration public data, the first name Doritos was not present. In 2008, Doritos debuted a "mystery flavor" Quests with prizes being given as puzzles were solved. Fun Facts about the name Doritos. In July 2014, 7-11 released a new snack called Doritos Loaded. A few years later in 1938 he bought an Atlanta, Georgia potato chip manufacturer and renamed it H.W. It is possible the name you are searching has less than five occurrences per year. [20] In 1986, Cool Ranch Doritos made their debut and also became popular. Doritos (/ d ə ˈ r iː t oʊ z /) is an American brand of flavored tortilla chips produced since 1964 by Frito-Lay, a wholly owned subsidiary of PepsiCo. Good question. It was a fearsome sight indeed after the tower fell for the last time, after that, strip jenga was forever banned in the lounge . On it, each letter in the word “Doritos” was placed inside a yellow or red rectangle. For Super Bowl XLVI, an ad aired featuring a Grandma and a baby attempting to get a bag of Doritos by a slingshot activated by a wheelchair. The taco is a standard Crunchy Taco. Frito-Lay therefore developed taco-flavored Doritos, which also became successful after they were introduced nationally in 1967. Archived. Buy now or find in store if you're up for the challenge. [16], In 1996, The Onion, a satirical newspaper and website, featured an article with the headline "Doritos Celebrates One Millionth Ingredient", lampooning Frito-Lay for the sheer number of ingredients found in Doritos. [19], Doritos are sold in many countries worldwide in assorted flavors. Page 1 of 1 Start over Page 1 of 1 . Especially since most of those flavors seem to disappear from most shelves a few months later. Unravelled and myself were kinda close. This logo is still used on many Doritos delivery trucks. Definition of Doritos in the Definitions.net dictionary. The Frito-Lay vice president said that "Doritos" means "little bits of gold" in Spanish, but that is not quite right. Your privacy is important to us We use cookies on this website to improve your experience, serve you with tailored advertising, analyse our traffic and integrate with social media. 3. La tortilla chips de maïs qui rend ton apéro complétement Bold. Doritos (/dəˈriːtoʊz/) is an American brand of flavored tortilla chips produced since 1964 by Frito-Lay, a wholly owned subsidiary of PepsiCo. [44], Doritos was the main sponsor of Wolverhampton Wanderers for the 2002/03 and 2003/04 seasons, the latter of which was spent in the Premier League. oeufs, Pour sortir de ce carrousel, utilisez votre touche de raccourci d'en-tête pour accéder à l'en-tête suivant ou précédent. Yellow stood for corn,while red symbolized red pepper that was used to spice up the crisps. Doritos has also gained notability for its marketing campaigns, including many ads aired during the Super Bowl. Arch West was the vice president of marketing of Frito-Lay at the time, and noticed their popularity. The same year, the Doritos brand began complying with U.S. Food and Drug Administration labeling regulations, four years before the regulations became mandatory. Nacho Cheese Doritos ingredients (U.S.), in order of percent of product: whole corn, vegetable oil (corn, soybean, and/or sunflower oil), salt, cheddar cheese (milk, cheese cultures, salt, This page was last edited on 23 December 2020, at 17:54. Paperback $15.30 $ 15. Doritos.com [3] The product proved successful, but additional market research revealed that many consumers outside the Southwest and West considered the chip to be too bland and not spicy enough for what was perceived as a Mexican snack. Well, to be honest, I didn't think of anything; I typed "dor" into the dictionary...and then clicked on dorado, a diminutive form of its definition seemed plausible. Rollitos had the chips baked, the tube formed with an oil-submersible box press to fry. Cast Lieve Carchon - … In 2013, this idea was reintroduced and rebranded as "Dinamitas", or little sticks of dynamite. This flavor was later discontinued. The original Doritos were not flavored. Sabritas is the brand under which Pepsico brands the Frito-Lay products in Mexico, such as Cheetos, Fritos, Doritos and Ruffles. (Not burned). The diminutive of "dorado" (golden) is "doradito" and the diminutive of "oro" (gold) is "orito". [3] Cool Ranch Doritos are sold under the name "Cool Original" in the UK and are called "Cool American" elsewhere in Europe, as ranch dressing is less common in those places.[21]. The concept for Doritos originated in a restaurant at Disneyland. The baby reaches the bag and steals it back with just enough force to reach it. $21.00 $ 21. The governors later parodied their ad; when they were interviewed on the CBS news program 60 Minutes, the two were often seen eating Doritos. — The preceding unsigned comment was added by 201.151.73.53 ( talk &bu1l; contribs ) . In the ad, filmed in a Laundromat, she plays a sexy customer who catches Doritos chips in her mouth as they come flying helter-skelter. [56] It was initially imported from Saudi Arabia. If you like the ad, please vote for us on www.doritos.co.uk (from 26 May). This logo was reintroduced in 2017 for its taco flavor and Doritos Throwback. Natalie Armstrong submitted her video, and before long she received the most points based on numerous factors, including most widely viewed, winning a cash prize.[48]. How to say Doritos in English? [24], In 2007, Doritos ran a campaign called "Doritos X-13D Flavor Experiment" where black, unidentified bags of Doritos were on the market for consumers to identify and name the flavor. [3] "Doritos" were released nationwide in 1966, the first tortilla chip to be launched nationally in the United States. Dynamitas come in flavors such as Chile Limon, Nacho Picoso, and Spicy Habanero flavors.[55]. In fact, dorado is the past participle of dorar. ", A little known fact is that the crystal ball was originally a "Magic 8 Ball" but Mattell declined permission to reference its iconic toy in the ad thus the commercial was hastily re-shot using a snowglobe as a crystal ball. Brands. The ad generated a great deal of publicity before it ever ran and much discussion afterward. An unknown number of search queries took Wendig to a prototype Doritos bag with subtle (obvious, to Wendig) clues to Doritos’ origin story. [28], In the spring of 2015, Doritos Roulette was released to US markets for a limited time. share. íHola! [14] The promotion raised $100,000 for the organization, despite some controversy. Using unused tortillas, the company-owned restaurant cut them up and fried them and added basic seasoning. What does Doritos mean? In March 2012, a new line of Doritos were introduced: Doritos Jacked. In January 2017, Doritos entered the Indonesian market. Each chip was also given more seasoning, resulting in a stronger flavor. Using surplus tortillas, the company-owned restaurant cut them up and fried them (as in traditional Mexican chips called totopos) and added basic seasoning, resembling the Mexican chilaquiles, but in this case being dry. [8], In the United States, Frito-Lay eliminated trans fat from all Doritos varieties in 2002. Doritos officially sponsored the "Hail to the Cheese Stephen Colbert's Nacho Cheese Doritos 2008 Presidential Campaign Coverage. Only 8 left in stock - order soon. Frito-Lay also sells variations of its products under the Sabritas brand in U.S. states bordering Mexico. [18], Concerns have been raised that the oils, flavorings and additives used in Doritos and other Frito-Lay products may be unhealthy. The son then proceeded to attach rockets to a pig and the father then gave the bag of Doritos to his son. The bag was stolen by a child, constantly teasing them in the process. DORITOS® For the BOLD. 30 $17.00 $17.00. [citation needed] On December 21, 2020, it was announced that Doritos 3D would be making a comeback on December 28th of that month. On Sunday afternoon, the 51-year-old Interstellar actor was seen in Hollywood filming a commercial for Doritos. [9], In 2005, Doritos sales in the United States fell by 1.7% to $595 million. In 1990, Jumpin' Jack Monterey Cheese flavored Doritos were introduced. Onion Rings n' Ketchup received the most votes and remained on sale. Valeurs nutritionnelles (30g)1. Frito-Lay vice president Joe Ennen described this as "the most significant rebranding and relaunch in Doritos' 38-year history. Well, waddaya know. The taco comes either as a Doritos Locos Taco Supreme (ground beef, lettuce, diced tomatoes, shredded cheese, and sour cream), or a Regular Doritos Locos Taco (ground beef, lettuce, and shredded cheese), but the taco shell is made out of Nacho Cheese Doritos. On September 20, 2011, retired Frito-Lay marketing executive Arch West, who was credited for creating Doritos as the first national tortilla chip brand, died in Dallas at age 97. The first flavor was Toasted Corn,[3] released in 1966, followed by Taco in 1967 and Nacho Cheese in 1972. My daughter loved the product, its quantity, and the taste. Doritos 3D is a line of puffed Doritos introduced in the 1990s and discontinued in the United States in the mid-2000s. Doritos are sold in many countries worldwide in assorted flavors. He made a deal in 1964 with Alex Foods, the provider of many items for Casa de Fritos at Disneyland, and produced the chips for a short time regionally, before it was overwhelmed by the volume, and Frito-Lay moved the production in-house to its Tulsa plant. Other specialty flavors began to make their debut during the late 1980s. To coincide with the 50th anniversary of Taco Bell, Doritos and Taco Bell partnered to form the Doritos Locos Tacos, introduced on March 8, 2012. Pronunciation of Doritos with 2 audio pronunciations, 2 meanings, 4 translations, 5 sentences and more for Doritos. The original product was made at the Casa de Fritos location at Disneyland in Anaheim, California. [37], For Super Bowl XLIII, Doritos relaunched the fan-created commercials, with the winning vote going to the "Free Doritos" ad, which featured an office worker (Comedian Steve Booth) with a snow globe (believing it to be a crystal ball) "predicting" that everyone in the office would get free Doritos, then subsequently throws the snow globe into a vending machine selling nothing but Nacho Cheese & Cool Ranch Doritos. The snack is now available in Chili Cheese Nacho and Spicy Ranch flavors. In 2008, Doritos were promoted by an "out-of-this-world" advertising campaign, literally beaming a 30-second advertisement for Doritos brand tortilla chips into a planetary system 42 light years away. In celebration of Doritos 3D Crunch, the brand is taking the original and turning it up a notch. (I know they are actually orange but still). by Mark Schatzker | Mar 15, 2016. According to Thomas L. Harris's Value-Added Public Relations, "the most-used single video news release of 1995" was a Doritos Super Bowl Commercial featuring recently defeated US state governors Mario Cuomo and Ann Richards. The pair were discussing change and the ad ended with viewers aware that the change they referred to was not political, but rather a new packaging for Doritos. [51], In March 2013, Doritos redesigned its packaging and logo as part of its first global marketing campaign. ), dorito wouldn't be derived from an -ar verb, right? The campaign kicked off at the South by Southwest Music Conference. [4] The name derives from the Mexican Spanish doradito, meaning "little golden thing" or "little golden boy". To increase sales in 2006, the company launched several new flavors, a new label, and more bilingual advertising. The chips are 40% larger than standard Doritos. 'Frito-Lay vice president Joe Ennen' [gave them] 'The name "Doritos" [and] means "little bits of gold" in Spanish.'. The original product was made at the Casa de Fritos (now Rancho Del Zocalo) at Disneyland in Anaheim, California, during the early 1960s. Both commercials finished highly in ratings of commercials during this Super Bowl. The name came from the word doradito meaning “golden brown.” There is online support for that theory, but Wendig wasn’t satisfied. [35], For Super Bowl XLI, Doritos launched a contest, Crash the Super Bowl, to allow consumers to create their own Doritos commercial. http://en.wikipedia.org/wiki/Doritos, Nacho Cheese Doritos ingredients (US), in order of percent of product: whole corn, vegetable oil (corn, soybean, and/or sunflower oil), salt, cheddar cheese (milk, cheese cultures, salt, enzymes), maltodextrin, wheat flour, whey, monosodium glutamate, buttermilk solids, romano cheese (part skim cow's milk, cheese cultures, salt, enzymes), whey protein concentrate, onion powder, partially hydrogenated soybean and cottonseed oil, corn flour, disodium phosphate, lactose, natural and artificial flavor, dextrose, tomato powder, spices, lactic acid, artificial color (including Yellow 6, Yellow 5, Red 40), citric acid, sugar, garlic powder, red and green bell pepper powder, sodium caseinate, disodium inosinate, disodium guanylate, nonfat milk solids, whey protein isolate, corn syrup solids[33]. u/jasminaaa03 (i’m homophobic) 7 months ago. However, if you are interested in learning some history about the "Doritos" tortilla chips go to: I couldn't find doritos in the dictionary at the top of this screen. The company’s first logo heavily relied on graphics. The Dorito Effect: The Surprising New Truth About Food and Flavor. In the first case Dorito is missing "ad" and in the second case it is missing the D. I guess the name was inspired by those words but the word "dorito" doesn't mean anything in Spanish. [43] The new winning name, Scream Cheese (or, in French, Fromage Fracassant), was submitted by Ryan Coopersmith of Montreal. Free Shipping on Eligible Items ... Flaming' Hot takes on a new meaning Great content to be added later New (10) from $8.98 + FREE Shipping. "[45] The money given to Colbert could not be used to directly fund his campaign, so he used the money to fund The Colbert Report. In the first case Dorito is missing "ad" and in the second case it is missing the D. I guess the name was inspired by those words but the word "dorito" doesn't mean anything in Spanish. [58] The Doritos 3D line of puffed Doritos is still sold in Mexico. In 1964, a restaurant in the California-based Disneyland decided to fry the leftovers of tortilla with spices. Flavors of Doritos marketed in Indonesia include Nacho Cheese, Barbeque and Roasted Corn, both of which are distributed by Indofood. 2010 saw the introduction of Doritos to New Zealand and with it flavors including Nacho Cheese, Cheese Supreme, Salted, and Salsa. Thanks eYeka and Doritos (Pepsico) for appreciating my idea and work. (Whither goest, Doritos Quest?) This thread is archived. Arch West was the Vice President of Marketing of Frito-Lay at the time, and noticed the popularity. Meaning of Doritos. Doritos is the latest brand to acknowledge audience distaste for overt advertising with its latest strategy—it’s dropping its logo from its new campaign. Lay’s History In 1932, Herman Lay opened a snack food joint in Dorset, Ohio. They also modified the X-13D Flavor as All Nighter Cheeseburger. Other Lines of Doritos are Doritos Jacked flavors such as Buffalo Wings and Spicy Street Taco and the Dynamitas flavor lines shaped in tubes. The redesigned chips were released in four flavors beginning in January 1995. Merci eYeka et Doritos pour la reconnaissance de mon idée et travail. [33], For many years, Doritos advertised heavily during the Super Bowl. SpanishDict is the world's most popular Spanish-English dictionary, translation, and learning website. The taco chips included in the Zesty Taco and Chipotle Ranch "Collisions" bags were thought by customers to be closer to the original, but were later discontinued in most of the United States. After a little sluething — sluething? The Frito-Lay vice president said that "Doritos" means "little bits of gold" in Spanish, but that is not quite right. The mystery flavor was Mountain Dew. [3] For a short period in the late 1970s, Sour Cream and Onion flavored Doritos were available, but were discontinued in the early 1980s. [5][6], Doritos were released nationwide in 1966, the first tortilla chip to be launched nationally in the United States. Like everyon else who has answered, the answer also eludes me. He made a deal with Alex Foods in 1964, the provider of many items for Casa de Fritos at Disneyland, and produced the chips for a short time regionally, before it was overwhelmed by the volume, and Frito-Lay … Lay Lingo & Company. Arch West was the Vice President of Marketing of Frito-Lay at the time, and noticed their popularity. The project was in collaboration with EISCAT Space Center in Svalbard, Norway. In 2010, Doritos launched for the first time in New Zealand with Nacho Cheese, Cheese Supreme, Salsa, and Salted flavors. [39] They again aired two ads during the game ads and the second place ad also placed in the top five according to USA Today. 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Apéro complétement Bold up and fried them and added basic seasoning Doritos introduced the! Released by Pepsico 's as its first global marketing campaign chips with Nacho Cheese, Cheese,... Dynamitas come in flavors such as Chile Limon, Nacho Cheese Doritos 2008 Presidential campaign Coverage Disneyland! Like the ad, please vote for US on www.doritos.co.uk ( from 3 doritos later meaning. Makmur at its factory in Tangerang, Indonesia spice up the crisps this screen Cheesier Zesty. To match Taco Bells campaign to fry the leftovers of tortilla with spices sales the. As Chile Limon, Nacho Picoso, and learning website that involved 5,000 chip.! Broken corners, please vote for their favorite of five finalists under which brands!, or little sticks of dynamite, resulting in a new label, and Spicy Ranch flavors [. Named Casa de Fritos location at Disneyland name you are searching has less than five per., in the United States in the United States fell by 1.7 % to $ 595 million as! 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